18 Jan 2023

Volvo Car Malaysia launches the Volvo C40 Recharge Pure Electric

Volvo Car Malaysia marked the next chapter in its electrification journey with its first ever electric-only SUV, the Volvo C40 Recharge Pure Electric.

Pure electric Volvo C40 Recharge on Ghent production line.

Volvo Car Malaysia marked the next chapter in its electrification journey with its first ever electric-only SUV, the Volvo C40 Recharge Pure Electric. The luxury car maker aspires for the locally assembled electric vehicle to strengthen its position as the leading mover in the e-luxury segment in Malaysia.


Speaking at the Volvo C40 Recharge Pure Electric launch, Charles Frump, Managing Director of Volvo Car Malaysia made major announcements to underline the company’s commitment for electrification:

• Volvo Car Malaysia is committed towards its sustainability ambition and on track to becoming a fully electric car company by 2030 and aims for 75% of its sales to come from the Recharge Pure Electric line-up by 2025;

• The Volvo C40 Recharge Pure Electric is the second luxury electric vehicle to be assembled locally; and

• The introduction of the ‘Online Sales’ platform will enable customers to directly make a purchase with Volvo Car Malaysia and securely make their payments online. The company intends to ride on the rapid wave of digitalisation and growing online affinity of luxury consumers in Malaysia.


“Our heritage of safety and sustainability is elevated by the electrification milestones we have achieved thus far, especially here in Malaysia where we have encouraged many to adapt a more sustainable driving experience. Today, we bring the Volvo C40 Recharge Pure Electric, an embodiment of everything we stand for – 100% electric with zero tailpipe emissions. It’s a true electric vehicle, designed to provide a new sustainable mobility experience.”

The SUV is designed for customers looking for edgy design, electrification and cutting-edge technology. It comes with a full electric powertrain that produces an output of 408hp and 660Nm of torque, enabling it to go from 0 to 100km/h in 4.7 seconds*. It can cover a range of over 450 km* on a single charge, while also featuring the ability to charge up from 10% to 80% in 28 minutes**.


The Volvo C40 Recharge Pure Electric is launched at a hassle-free price of RM288,888*** on the road and comes as part of a hassle-free package that includes 5 years of vehicle warranty, 8 years of battery warranty or 160,000km (whichever comes first), 5 years of Volvo on Call (Roadside Assistance), 5 years Volvo Service Included (VSI) or up to 100,000km (whichever comes first), 4 years Digital Service and a charging cable. Available in five colours – Crystal White, Black Stone, Silver Dawn, Sage Green and the latest colour Fjord Blue – the Volvo C40 Recharge Pure Electric is open for online booking.


Volvo Car Malaysia also marks history with the introduction of its ‘Online Sales’ platform – the company’s first ever initiative to sell cars directly to its customers in Malaysia. The Volvo C40 Recharge Pure Electric will be available via an e-commerce platform that would enable customers to make bookings and payments directly to Volvo Car Malaysia’s official website.


*Range figures as per Worldwide Harmonized Light Vehicles Test Procedure (“WLTP”) derived from laboratory testing. Real world range can differ from the stated figures.

**Charging times are dependent on factors such as outdoor temperature, current battery temperature, charging equipment, battery condition and car condition.

***Price in Peninsular Malaysia, with sales tax exemption.


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